Prince Lionheart Redesigned Packaging


Faucet Extender

 

Before

After


Seat Saver

 

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After


Toilet Trainer

 

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After


Infant Seat

 

Before

After

 

I've been working on a redesign of all of PLH's packaging for a while now. Some of the items are finally rolling into stores, so I wanted to give a glimpse into where the brand is headed.

Some ideas I wanted to convey with the new packaging:

- Incorporate Lifestyle Photography to convey the product use (Photography done by me)

- Increase brand recognizability

- Increase package consistency

- Simplify / Bring Clarity / Need "Pop From the Shelf"